To live life to reflect the values of Mary Kay with God First, Family Second and Career Third. To live a life of personal integrity. To encourage & coach those who follow to step into their potential through audio education, inspirational messaging and personal time. To equip them to do life at the highest level and to live with excellence in all areas. To be financially secure, spiritually aware, emotionally strong and others focused. To be continually increasing and recognising their gifting and potential. To have a heart of gratitude for the rewards but an impatience with the status quo. To be grounded in thinking, reliable and dependable in character, confident and reliable in nature. To be Committed to serving from the highest place with a focus on excellence. To be a rise up woman.